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On September 24, a viral LinkedIn post from a 36-year-old PA marketing director read: “I’m taking my PTO from Sept 24 to Jan 4. Call it a holidaytie break. My real self is gone bad.” It was shared 12,000 times. Entertainment outlets picked it up as a sign of “The Great Burnout.”

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Unlike LA or NYC influencers, PA creators leaned into: On September 24, a viral LinkedIn post from

Sociologists often point to the "liminal zone" to explain the behavior captured in these videos. A liminal zone is a transitional space—like a resort town or a cruise ship—where normal social hierarchies and rules are temporarily suspended. On September 24

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