Furthermore, watermarking technology (forensic watermarking) is being embedded in screener copies sent to the Oscars or film festivals. If a pirate rips it, watermarking can trace the leak back to the specific theater seat or individual person.
The single most significant business decision of the 90s was the targeted shift toward the Non-Resident Indian (NRI) audience. Following economic liberalization in India (1991), the purchasing power of the overseas Indian community became undeniable. 9x movies biz
