refer to various techniques—both legitimate and prohibited—used by website owners to artificially increase their ad impressions, click-through rates (CTR), and overall revenue. [2]
: Some publishers use techniques to refresh ad units every 30 to 240 seconds to show new content without a full page reload, which can increase impressions on long-form articles. adsense loading method
: Placing ads under drop-down menus, near clickable elements, or in transparent layers to encourage accidental clicks. click-through rates (CTR)